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Use Contrasting Colors and Sizes for CTAs

CTAs should stand out from the rest of the page.

Best Practices

Choose colors that stand out but align with your brand. Test different sizes for optimal visibility.

Examples

1. A bright yellow "Buy Now" button on a dark blue background.
2. A large red "Subscribe" button on a minimalist homepage.

Psychology Behind This Test

Von Restorff Effect

Medium

What would be the impact on conversions?

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