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Dynamically Change CTAs During User Visits
Altering CTAs (e.g., color, size, or text) while users browse your site keeps them noticeable.
Best Practices
Use timed or scroll-based changes to keep CTAs noticeable. Test variations to avoid distracting users.
Examples
1. A "Sign Up" button changes color every 10 seconds.
2. A "Shop Now" button becomes larger as the user scrolls down the page.
Psychology Behind This Test
Von Restorff Effect
Medium
What would be the impact on conversions?
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