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Add Arrows to CTAs to Indicate Action
Arrows on CTAs convey movement and encourage users to take the next step.
Best Practices
Use simple, directional arrows. Ensure they align with the overall design.
Examples
1. A "Sign Up →" button with a right-pointing arrow.
2. A "Learn More ↓" button with a downward arrow.
Psychology Behind This Test
Representativeness Heuristic
Medium
What would be the impact on conversions?
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